Blue is the new black

Consistent use of colors in branding helps to establish brand recognition, so naturally, we take our colors seriously. Our brand presence on a visual should always be marked by Infobip Orange, supported with Infobip White and Infobip Neutral Blue - the latter being our universal substitute for black. Remember, whenever you would usually go for black, choose Neutral Blue.

The use of Pantone Matching System is highly recommended to ensure color consistency across all touchpoints. We prefer a natural matte/uncoated paper stock, so always match the Uncoated Pantone book.